New Products
All the latest dog brands and new products lovingly curated by Underdog HQ all in one place.
Collagen Retriever Roll Beef
Delight your dog with our premium, 100% naturally delicious Collagen Chews, available in various shapes and sizes to cater for all furry friends! Collagen is an essential protein for all dogs! Our 100% natural collagen treats promote healthy joints, muscles,...
£2.00
Beco Recycled Rough & Tough Kangaroo
Description Dogs who believe in tough love will appreciate this rough & tough toy. Designed to withstand vigorous chewing and wrestling during playtime, this toy is made from recycled materials, giving waste a second life and promoting collection and reuse....
£9.99
Large Squeaky Treat Ball
-Playful Large Squeaky Treat Ball-Can be used to hide treats for interactive play-Features a squeak for interest-Toy measures 21cm-Please note that this toy is not indestructible. For safety reasons dogs should be supervised when playing with toys. -We are committed...
£17.99
Flexi New Neon Extending Dog Lead Tape 5m Pink Medium
Suitable for dogs up to max 25kg Comfortable length for both pet and owner Reflective side panels and sturdy tape in bright neon color Comfortable braking system Perfected tape guidance system About FlexiFlexi was stablished in 1973 and is the...
£20.69
Flexi New Comfort Extending Dog Lead Tape 5m Rose Medium
Suitable for dogs up to max 25kg Adjustable handle Comfortable braking system Extra durable tape and perfected tape guidance system About FlexiFlexi was stablished in 1973 and is the inventor of the Flexi retractable lead and world market leader...
£23.99
Anco Fish Bone Broth Powder
Collagen and Nutrient rich Bone Broth powder made from slow-simmered bones Adding essential nutrients and irresistible flavour to your dog's diet, Anco Fish Bone Broth is made from sustainably fished Atlantic Blue Whiting bones which are slow-simmered to extract highly...
£15.00
£14.10
Anco Pork Bone Broth Powder
Did you know that as well as being super delicious, Anco Pork bone broth is packed with nutrients and is a great source of protein, collagen and glucosamine which are essential for healthy joints, bones, gut & digestive system? Unlike...
£15.00
Anco Chicken Bone Broth Powder
Adding essential nutrients and irresistible flavour to your dog's diet, Chicken Bone Broth is full of minerals, collagen, glucosamine and chondroitin which are essential for healthy joints, bones, gut & digestive system. Naturally high in protein, low in fat, no...
£15.00
GiGwi Duraspikes Extra Durable Racoon Orange
Tough toys for tough dogs, Duraspikes are created especially for the toughest chewers who love to ruin all other toys and spend all their time chewing and gnawing away. The collection is made of extra durable cotton canvas and has...
£17.99
GiGwi Duraspikes Extra Durable Elephant Light Blue
Tough toys for tough dogs, Duraspikes are created especially for the toughest chewers who love to ruin all other toys and spend all their time chewing and gnawing away. The collection is made of extra durable cotton canvas and has...
£18.99
GiGwi I'm Hero TPR Armor Alligator TPR/Plush with Squeaker
The I’m Hero collection is created for tough, long-lasting fun. The plush body is covered in TPR armour, offering maximum protection to the weak points whilst protecting the seams from a dog’s teeth. An alternative to the happy and smiling...
£11.99
Pointer Big Bite Biscuits Beef 100g
Crunchy, oven baked meaty bone shaped biscuits for dogs, Pointer Big Bite Biscuits are big on flavour and size, and are ideal as a treat or reward for your favourite canine friend.
100g
£1.40
All For Paws Pups Octopus Dog Toy
Description
Cute and soft, the pups toys are the perfect little friend for your puppy.Size (Cm) : L 19 x W 12 x H 5.5Features:Squeaker Inside
£7.99
All For Paws Little Buddy Puppyfier L - Pink
Description All For Paws Little Buddy Puppyfier - Large. A cute toy specifically designed for puppies that are teething. Chewing helps clean teeth and control plaque and tarter build-up and the ridges and nodules massage and sooth gums. Made from...
£4.99
All For Paws Little Buddy Puppyfier L - Green
Description All For Paws Little Buddy Puppyfier - Large. A cute toy specifically designed for puppies that are teething. Chewing helps clean teeth and control plaque and tarter build-up and the ridges and nodules massage and sooth gums. Made from...
£4.99
Flexi New Comfort Extending Dog Lead Tape 5m Red Medium
Suitable for dogs up to max 25kg Adjustable handle Comfortable braking system Extra durable tape and perfected tape guidance system About FlexiFlexi was stablished in 1973 and is the inventor of the Flexi retractable lead and world market leader...
£23.99
Flexi New Comfort Extending Dog Lead Tape 5m Red Small
The perfectly designed two-color leash is an ingenious eye-catcher any way you look at it. New Comfort gives you all the features you want for the walk you'll love. More control through better brakes. More accessories like the LED Lighting...
£15.55
Baskerville Ultra Muzzle
At times it might be necessary for you to put a muzzle on your dog, for example, if they might bite out of fear when visiting the vets or groomers; if they display aggressive behaviour towards other dogs or to...
from £11.79
KONG Deluxe Swivel Car Tether
About KONGKONG has been innovating since 1976 to enrich the lives of pets with the highest quality pet toys and treats. The KONG product line provides mental and physical stimulation through encouraging play, appropriate chewing habits, and controlled feeding to help...
£17.99
Dexas MudBuster Pro Light Grey
A new, innovative and easy way to rinse your dog’s dirty or muddy paws Muddy paws go in, clean paws come out! To use, add a little water, insert the muddy paw, do the twist, dab the paw dry, repeat for...
£11.99
from £10.50
Bugalugs Soothing Ear Cleaner
Bugalugs Dog Ear Cleaner is the perfect addition to your dogs’ grooming routine. Our naturally derived gentle formula soothes and relives itchy ears, reduces ear odour and removes wax and dirt and helps to prevent infections. Our specialist dog ear...
£7.99
B-Calm CBD Pet Calming Spray
Helps manage pet stress and anxiety Optimises relaxation in cats & dogs Can be applied directly to pet bedding Pharmaceutical-grade CBD isolate oil Calming lavender fragrance The non-intoxicating THC-free formula provides pet owners with the confidence that it is not...
£9.99
£8.99
Woofbrush Dental Chew (multipack)
We believe all pets deserve proper food, and that’s still true when it comes to dental chews. Because dogs eat their ‘toothbrush and toothpaste’ (their dental chew), it’s important that their chew is as kind to their tummy as it...
from £5.75