New Products
All the latest dog brands and new products lovingly curated by Underdog HQ all in one place.
GiGwi Bulb High Quality Chew Toy Purple Large
The GiGwi Bulb is a high-quality, durable chew toy that’s unique shape allows for inconsistent and unpredictable movement when thrown, stimulating a dog’s instinct to play and chase. The Bulb can be stuffed with treats to allow for an even...
£12.99
All For Paws Bone Appetit Flip N Slide
Designed to make feeding time fun and interactive, the All for Paws Bone Appetit Flip n Side Feeder encourages your dog to work for their food, slowing down feeding time and providing essential stimulation. Made with high-quality materials for a...
£17.99
SportPet High Bounc I Love My...(1pk)
SPORTSPET High Bounce Ball 60mm Please note: The colour is selected randomly so therefore will vary and are sold individually. Your dog will love this super high bouncing ball! If you are in need of a simple and classic yet...
£3.79
Yakers Superfood Cranberry Dog Chew Medium
About this product YAKERS, keeping dogs occupied for longer. Made to an ancient Himalayan recipe, perfected over hundreds of years from our 100% natural ingredient, yak milk. We also add our superfood cranberry blend, cow’s milk, lime juice and a...
£5.99
Beaphar Puppy Dental Kit
Product Description or over 80 years Beaphar has provided pet owners with easy access to quality care products and medicines at affordable prices. Their products include: flea and tick control, worming, calming and behavioural products as well as dental, joint care...
£7.49
W'ZIS? DOG TREAT REFILLS - LAMP POST & CHIPS 48G
A refill box of 'Lamp Post & Chips' Dog treats from W'ZIS?!A top up box of W'ZIS? training treats from when you've emptied your treat tin!The unique 'W' shaped mini vegan dog chews are made from a grain free recipe...
£2.95
£2.10
Bugalugs Maxi White Shampoo
Our PH balanced whitening dog shampoo is formulated to brighten white and light coats whilst enhancing colours in all coat types. Removes dirt and stains, leaving the coat feeling soft and shiny with a pineapple and passionfruit fragrance. Can be...
£5.49
KONG Cozie Ultra Alligator
The KONG Cozie Ultra uses KONG Ultra-Tex fabric construction, which combines ultra-durable technology that uniquely supports action-packed fun. The ripstop material and reinforced seams are supported with a robust interior liner and is designed to fulfill a dogs natural hunting...
£13.55
Bugalugs Antiseptic Flea & Tick Spray
Bugalugs Antiseptic Flea & Tick Bite Relief Spray is a clinically proven advanced formula utilising hypochlorous acid, nature’s disinfectant that is produced by your pet’s immune system as a natural response to combat infections. Dermatologically tested and Hypoallergenic, our anti-bacterial,...
£8.99
W'Zis Postman & Roast Grab & Go
Pop it in your pocket. Perfect for walks or a training session. This cardboard dispenser is 100% plastic free and recyclable. These 100% natural, grain-free, plant-based treats have a deliberately firm texture and angular profile to prolong the eating time...
£2.50
£2.00
W'ZIS Smoky Dubya Dog Treat
The Smoky Dubya is a plant-based dog chew with tomato and sweet potato. A longer-lasting chew with added bonus of fillable holes. The Dubya can be chewed on its own or fill the holes with your chosen paste. Smear it with dog-friendly peanut butter...
£9.95
£7.99
Petkin Sunscreen Spray for Dogs
Doggy Sunscreen by petkin is a specially formulated easy-to-administer cooling ‘doggy sunmist’ spray. The SPF 15 in a bottle creates a fine cooling mist spray for easy use and application. This ensures that both pet’s fur and exposed areas are covered...
£6.25
Wahl Dog Shampoo Oatmeal Essense
Wahl Showman Oatmeal Essence Shampoo is the perfect shampoo for animals with very sensitive skin. It contains oat proteins to soothe and reduce irritation in the skin, as well as natural coconut extract and almond oil to help moisturise in and condition...
£9.99
Beco Bamboo Bowl Honeycomb
An understated bowl for contemporary living. With a classic and simple design, this sustainably made bamboo food and water bowl is made from plant-based materials and sits comfortably in any home. A deep bowl with lots of capacity, the honeycomb design is a...
from £7.99
Yakers Dog Chew Mint Medium
YAKERS 100% Natural Dog Chews, made with Himalayan Yak Milk! YAKERS dog chews are suitable for all dogs over 4 months old, and are ideal for serious chewers, these are softer in comparison to extra tough Antlers & Buffalo Horns...
£5.99
Yakers Dog Chew 4pk
100% Natural Dog Chews made with Himalayan Yak Milk Suitable for dogs over 4 months old. YAKERS dog chews are perfect for serious power chewers or for those dogs who are a little more gentle with their treats! YAKERS are...
£11.99
£7.99
Hollings Gourmet Sausages with Chicken
Hollings Chicken Sausages 3pk are perfect to give as a treat or reward. Made with 100% natural ingredients these sausages are suitable for all breeds. These are super tasty and guaranteed to get tails wagging! Venison is naturally lean and low in fat. ...
£3.65
Antos Cereal Rice Bone
This Antos Rice Bone Treat is made from rice protein and is low in fat, high in fibre, 100% natural and great for helping to clean and strengthen your dogs teeth. All natural vegetable based, natural dog chews. Gluten free, sugar...
£1.45
Collagen Chicken Rolls Medium
Delight your dog with these premium, 100% naturally delicious Collagen Chews by Rosewood. Collagen is an essential protein for all dogs! 100% natural collagen treats promote healthy joints, muscles, skin and coat helping to keep dogs of all ages fit...
£2.00
Split Antler Dog Chews
Highland Split Antler dog chew. Slightly softer than the original Highland Antler dog chew, this product already has the tastiest part of the antler exposed for a dog to enjoy. Available in three sizes. Suitable for puppies Low in fat Helps...
from £4.65
Origins Olive Branch Dog Treat
A 100% natural, long lasting dog chew made from the branches of olive trees. The trees are pruned periodically making this chew completely sustainable and eco-friendly. These dog chews are soaked in olive oil also which helps with a dog's...
from £5.99
Anco Natural Rabbit Ears Dog Treat
The hair on the Rabbit Ears naturally aids the removal of any parasites from the intestinal tract. Air dried to preserve as many nutrients as possible. Key Benefits: Single source protein - 100% Rabbit Naturally gluten and grain free Rich in...
£0.50
Anco Naturals Chicken Feet
Chicken Feet - Contain Only 100% Chicken. Key Benefits: Single source protein - 100% Chicken Naturally gluten and grain free Rich in nutrients Air dried No artificial additives of any kind Nutritional AnalysisProtein 48.2%, Fat 34.3%, Ash 14.8%Any natural treat containing bone...
£0.40
Black Pudding Sausage chew
A delicious Black Pudding Sausage chew, made with 100% meat. There are no biscuit or cereal ingredients, they are gluten free and have no artificial flavourings. Beef, Chicken, meat product Suitable for puppies over 8 weeks old. Burns should be...
£0.90